We’re pleased to announce that Clare Milverton, previously Senior Agency Sales Manager at Magnetise Media, has been promoted to Business Development Manager for the Magnetise Group, with a particular focus on Lead Intelligence, the award-winning, end-to-end lead management and analytics platform. Used by an increasing number of agencies, advertisers, ad networks and large publishers, Lead Intelligence powers a vast range of complex, multi-channel lead generation programmes, supporting over 600 publishers and running over 300 campaigns each month.

Clare has built up a wealth of experience helping agencies manage data-driven campaigns for their clients during her time at Magnetise Media, as well as in her previous roles at Dun & Bradstreet and DraftFCB. Working across all Magnetise Media brands including TopFox, In-Banner and In-Video, Clare has become known for her UX (user experience) finesse and ability to add value to campaigns, optimising all stages from planning to analysis to maximise impact on an advertiser’s sales pipeline.

In her new role, Clare will help the Lead Intelligence team broaden out its customer base in line with the growing global demand for performance-based marketing and advertising solutions. As an actively developed, proprietary technology, Lead Intelligence is in the enviable position of being able to grow and evolve in line with the needs of its client base. Clare will be using her agency focus and insights to drive new ideas into existing Lead Intelligence campaigns as well as bring its capabilities and benefits to a wider audience.

If you’d like to find out more about Clare, Lead Intelligence or any aspect of our data-driven business, please don’t hesitate to contact us.